Know why your products perform the way they do

PinkyBrain Product Intelligence brings together sales, customer behavior, returns, pricing, store context, and product history to explain why a product performs the way it does—in plain English.

Shopify provides product reports and insights for metrics such as net sales, traffic sources, and customers. PinkyBrain connects those numbers with returns, pricing, business context, and product history to explain what they mean together and what deserves attention.

Depending on what’s available, PinkyBrain can analyze product details, orders, revenue, discounts, customer behavior, conversion, acquisition, returns, refunds, repeat buying, pricing, store context, industry context, and product history. It uses supported evidence from the selected time period and leaves missing information out instead of guessing.

Traffic without sales can happen for many reasons, including an unclear offer, pricing, product-page problems, or friction in the buying experience. PinkyBrain analyzes your traffic, customer behavior, sales, and product evidence together to show what’s getting in the way and what deserves attention.

Yes. When enough customer-outcome data is available, PinkyBrain connects return rates, refunded revenue, return reasons, and the rest of the product’s performance to explain how returns are affecting the business.

Yes. When relevant benchmark ranges are available, PinkyBrain uses them alongside your store data to put conversion, engagement, returns, refunds, and repeat buying into context. For newer products, those ranges provide useful reference points while product history grows.

Yes. Variant Intelligence can compare sales, conversion, and return outcomes across variants when enough evidence is available. The main Product Intelligence analysis stays focused on the product as a whole.

Yes. PinkyBrain can compare product performance before and after tracked changes such as pricing, copy, or media updates. Product Intelligence uses that history as context, while Change Impact measures what happened after the change.