Shopify store analysis that tells you where to focus

Open Store Analysis and choose 90 days, 180 days, the past year, all time, or a custom date range. PinkyBrain connects your store’s signals and explains what they mean, what needs attention, and where to focus first.

Shopify Analytics shows you what happened. PinkyBrain helps you understand why it may be happening, which problems matter most, and what to do next.

Depending on what your store has available, PinkyBrain can analyze orders, revenue, products, variants, pricing, customer behavior, returns, refunds, repeat customers, discounts, promotions, and Storefront Audit findings. It also considers your store category, business stage, and industry benchmark ranges.

No. PinkyBrain can analyze your Shopify commerce and catalog data without GA4. Connecting GA4 can add historical traffic and marketing context.

Yes. PinkyBrain looks across your store data to find products that may be hurting sales. This can include patterns such as weak conversion, low add-to-cart performance, high returns, heavy refunds, or excessive discounting.

PinkyBrain first checks whether your store has enough evidence to support an opportunity. Then it ranks those opportunities by the strength of the evidence and their estimated annual upside, so the clearest opportunities with the most potential rise to the top.

Yes. When relevant benchmark ranges are available, PinkyBrain uses them alongside your store data to put conversion, engagement, returns, refunds, and repeat buying into context. For newer stores, those ranges provide useful reference points while store history develops.

No. Store Analysis explains what’s happening and recommends where to focus. You decide what gets changed, and other PinkyBrain tools can help you continue the work.